Fireball
Fire in the Sky
2020 was a rough year for everyone. Fireball wanted to do something special to celebrate the start of Summer 2021. So we decided to ignite the night over a college town. We launched 300 drones into the sky that pointed to a drop location, where we threw an epic party in the desert to celebrate the launch of summer.
In the days leading up to the event, we used a mixture of guerilla style tactics
via social, stencil and projections to tease the event.
Creative Team
KHARI STREETER (CD)
MATTY POITRAS (CD)
MIKLAS MANNEKE (ACD)
NIHAL ATAWANE (CW)
FOZ MCDERMOTT (PRODUCER)
CREATIVE TEAM
Khari Streeter
Matty Poitras
Nihal Atawane
Miklas Manneke
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